Case Study: Omnia Grand Opening Invite
Omnia Grand Opening Invite
This stunning invitation was created to celebrate the Grand Opening of Omnia Las Vegas. The small wooden doors are exact replicas of the wooden doors to Omnia, Las Vegas. Inside is temperature sensitive glass that changes color with touch. Etched into the glass is the invitation to the opening. Also inside is a video mailer that features DJ Artists. Each video mailer had an artist say the invitee’s name at the end of the video mailer. Those who were VIP received video mailers from Calvin Harris. Others received video mailers from a mix of artists.