Case Study: Facebook Socks

Facebook Socks

Facebook was looking for a fun and unconventional way to attract talent at college recruitment events. An idea of capturing this younger demographic was to use a pixelated version of its famous thumbs up logo in the form of tube socks! The idea was a hit – added to that, use of their Pantone brand blue and this piece was an incredible hit with the client and with their recruits.

Related Case Studies